Growth Marketing Specialist

Responsibilities: Generate qualified leads and identify new business opportunities within the Nigerian corporate market. Research and identify target organizations, key decision-makers, and potential clients. Develop and execute sales and marketing strategies that drive lead generation and revenue. Conduct outbound prospecting through email, LinkedIn, phone calls, networking, referrals, events, and other relevant channels. Initiate conversations with potential clients and clearly communicate WLI’s training and leadership development solutions. Build and maintain strong relationships with prospects and clients. Follow up consistently with prospects and nurture them through the sales process. Manage and maintain an active sales pipeline from lead generation through conversion. Prepare proposals, presentations, and other sales materials when required. Track sales activities, lead conversion, client acquisition, and other relevant performance metrics. Work closely with the team to identify opportunities, close deals, and achieve revenue targets. Identify new opportunities through partnerships, referrals, networking, and other channels. Requirements: 4 years minimum experience in sales and marketing. Commercially minded and focused on achieving measurable sales results. Experienced in B2B sales, marketing, lead generation, or business development. Confident communicating with business leaders, HR professionals, and key decision-makers. Strong in prospecting, negotiation, persuasion, communication, and relationship building. Proactive and comfortable initiating conversations with new prospects. Able to manage a sales pipeline and consistently follow up on opportunities. Results-oriented, self-motivated, and comfortable working toward targets. Able to use data and market insights to identify and pursue new opportunities.

Responsibilities: Generate qualified leads and identify new business opportunities within the Nigerian corporate market. Research and identify target organizations, key decision-makers, and potential clients. Develop and execute sales and marketing strategies that drive lead generation and revenue. Conduct outbound prospecting through email, LinkedIn, phone calls, networking, referrals, events, and other relevant channels. Initiate conversations with potential clients and clearly communicate WLI’s training and leadership development solutions. Build and maintain strong relationships with prospects and clients. Follow up consistently with prospects and nurture them through the sales process. Manage and maintain an active sales pipeline from lead generation through conversion. Prepare proposals, presentations, and other sales materials when required. Track sales activities, lead conversion, client acquisition, and other relevant performance metrics. Work closely with the team to identify opportunities, close deals, and achieve revenue targets. Identify new opportunities through partnerships, referrals, networking, and other channels.

Requirements: 4 years minimum experience in sales and marketing. Commercially minded and focused on achieving measurable sales results. Experienced in B2B sales, marketing, lead generation, or business development. Confident communicating with business leaders, HR professionals, and key decision-makers. Strong in prospecting, negotiation, persuasion, communication, and relationship building. Proactive and comfortable initiating conversations with new prospects. Able to manage a sales pipeline and consistently follow up on opportunities. Results-oriented, self-motivated, and comfortable working toward targets. Able to use data and market insights to identify and pursue new opportunities.